35 Best Abandoned Cart Email Examples to Inspire Your Next Campaigns

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Now that we've set the stage, let's dive into these abandoned cart email examples. You don't want to copy other brands, but a little inspiration never hurt anyone.

1. Amazon
Amazon

You can always expect Amazon to provide exceptional customer service and marketing. If you leave an item in your cart with your Amazon account, you might receive an email like this one. It's personalized with your full name and includes a photo of the item(s) in your cart along with your name.

We like the simple CTA: "View Cart." It's not too aggressive, but it gets the message across.

2. Nike
Nike

Nike also did a great job. Instead of opting for gambling data hong kong a clean, simple, and minimalist design, Nike uses a hero image with a main headline. You'll see a photo of what's in your cart as well as a reminder of the company's free shipping policy.

What we love most is the "YOU MAY ALSO LIKE" section. It's a great strategy to attract people to your site.

3. Turn
Turn

Tourner does a good job of representing its brand in this abandoned cart email example. The CTAs have different text, but they're rendered the same way (white on black rectangles), and you can see what you left in your cart.