a rethink of your strategy
Posted: Sun Dec 22, 2024 7:12 am
Step 4: Find out the performance of individual channels
Now is the time to analyze the effectiveness of each social media channel. This step is important to determine which platforms are bringing the most value to your business and which may require your attention or
Some of the most common social media metrics include russian business email list engagement (likes, comments, shares, reposts, and overall engagement), reach and impressions, follower growth, CTR, and conversion rate.
To find out the effectiveness of each channel, you can answer the following questions:
How much traffic is driven to the website using this platform?
Does the platform help you achieve your business goals?
How do these metrics relate to our business goals?
How do these figures compare to industry figures?
Are there any platforms where efforts should be stepped up or strategy should be revisited based on performance?
Step 5: Evaluate the best performing content.
One of the main goals of a social media audit is to create content that will benefit your customers and return your investment. Therefore, it is important to identify which types of content are already receiving positive feedback and then focus more on them.
Ask yourself, what is your audience looking for? Is it educational videos, videos, polls, Q&A videos, chats or entertainment content?
In other words, what posts help you achieve your social media goals?
Now is the time to analyze the effectiveness of each social media channel. This step is important to determine which platforms are bringing the most value to your business and which may require your attention or
Some of the most common social media metrics include russian business email list engagement (likes, comments, shares, reposts, and overall engagement), reach and impressions, follower growth, CTR, and conversion rate.
To find out the effectiveness of each channel, you can answer the following questions:
How much traffic is driven to the website using this platform?
Does the platform help you achieve your business goals?
How do these metrics relate to our business goals?
How do these figures compare to industry figures?
Are there any platforms where efforts should be stepped up or strategy should be revisited based on performance?
Step 5: Evaluate the best performing content.
One of the main goals of a social media audit is to create content that will benefit your customers and return your investment. Therefore, it is important to identify which types of content are already receiving positive feedback and then focus more on them.
Ask yourself, what is your audience looking for? Is it educational videos, videos, polls, Q&A videos, chats or entertainment content?
In other words, what posts help you achieve your social media goals?