Boost your website's position on Google with smart design
Posted: Mon Jan 27, 2025 6:57 am
One of the common mistakes that some business owners make is to consider SEO and Design as two different elements.
Most SEO experts tend to focus on content writing , keyword planning , meta tags , and link building . While these are undoubtedly important aspects of a good SEO campaign (Google admits that content and quality links are the main metrics in website ranking ), applying a smart design strategy will also boost your website's search ranking .
For optimal results, a collaboration of SEO best czech republic number dataset and smart web design will complement your website's overall performance .
An algorithm called RankBrain
In October 2015, Google announced its new algorithm known as RankBrain . The program was created to tackle about 15% of unique queries on the search engine.
RankBrain is a machine learning algorithm that adjusts the functions of other algorithms over time to organize a more efficient ordering system. It also identifies and records relevant keywords from queries and long questions to understand each Google query and answer them as accurately as possible.
Simply put, RankBrain is an AI . Considering Google’s recent acquisitions of companies specializing in AI technology, we can only infer that the search giant is fine-tuning its search capabilities. RankBrain is currently the third ranking factor for Google search .
Why is this important? Every webmaster wants their website to remain SEO-relevant , regardless of new updates. Since RankBrain updates itself regularly and secretly (it’s an AI), it means web owners can wake up at any moment to find their Google search rankings in disarray. The solution? Always stay on the good side of the “law” with excellent SEO and smart web design.
The importance of having a responsive web design (website made for cell phones and mobile devices)
It’s starting to sound like a broken record, but we can’t say it enough. Having a mobile responsive website is essential for SEO success.
By default, Google determines whether a website is mobile- friendly or not and increases its visibility in search engines for mobile users. This shouldn’t come as a surprise, as Google announced a few years ago that mobile search had surpassed desktop search by 60%.
Most SEO experts tend to focus on content writing , keyword planning , meta tags , and link building . While these are undoubtedly important aspects of a good SEO campaign (Google admits that content and quality links are the main metrics in website ranking ), applying a smart design strategy will also boost your website's search ranking .
For optimal results, a collaboration of SEO best czech republic number dataset and smart web design will complement your website's overall performance .
An algorithm called RankBrain
In October 2015, Google announced its new algorithm known as RankBrain . The program was created to tackle about 15% of unique queries on the search engine.
RankBrain is a machine learning algorithm that adjusts the functions of other algorithms over time to organize a more efficient ordering system. It also identifies and records relevant keywords from queries and long questions to understand each Google query and answer them as accurately as possible.
Simply put, RankBrain is an AI . Considering Google’s recent acquisitions of companies specializing in AI technology, we can only infer that the search giant is fine-tuning its search capabilities. RankBrain is currently the third ranking factor for Google search .
Why is this important? Every webmaster wants their website to remain SEO-relevant , regardless of new updates. Since RankBrain updates itself regularly and secretly (it’s an AI), it means web owners can wake up at any moment to find their Google search rankings in disarray. The solution? Always stay on the good side of the “law” with excellent SEO and smart web design.
The importance of having a responsive web design (website made for cell phones and mobile devices)
It’s starting to sound like a broken record, but we can’t say it enough. Having a mobile responsive website is essential for SEO success.
By default, Google determines whether a website is mobile- friendly or not and increases its visibility in search engines for mobile users. This shouldn’t come as a surprise, as Google announced a few years ago that mobile search had surpassed desktop search by 60%.