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Preferred contact method  

Posted: Wed Jan 29, 2025 4:43 am
by asimd23
Knowing how your customers prefer to be contacted makes your communication more effective (and less annoying!).  

Some might prefer a quick text update, while others would rather get a detailed email. By using their preferred channels, you’ll likely see better engagement rates and ensure important information isn’t missed. 

Example: If you know a segment that prefers turkey rcs data social media updates, make sure your club’s latest news is featured there. Respecting preferences shows that you care about their experience with your club. 

Understanding a customer’s background helps you customise their journey and how you communicate with them. Do they have prior experience with you, or are they brand new? This insight allows you to tailor your messaging and resources accordingly.  

Example: For new customers, create a “Getting Started” series that guides them through what your club has to offer. For more experienced members, share advanced training content and top tips to keep them engaged. This approach boosts retention by making every interaction feel relevant.