What is the size of a company that uses BI processes?
Posted: Wed Feb 12, 2025 5:26 am
In a similar but much broader way, Business Intelligence works within a company.
The metrics and KPIs used in Business Intelligence software vary depending on the objective.
If the object of analysis was an e-commerce, the metrics to be monitored may be quantities in stock, items ordered, visitors to the site, sales made, and differences in results within a given period.
If your goal is to monitor the performance of a marketing department, for example, you can monitor linkedin data the sales development of a product, customer satisfaction surveys, the sources of origin that bring customers to a store, site performance, consumer behavior on the site or blog, etc.
Just remember that each software offers different support and that it is the business owner's/entrepreneur's duty to define which metrics are most strategic and definitive for their business.
After all, who better to know your business and your company's goals than... yourself?
You know your business, so you need the right tools to leverage it.
The rule is not absolute: small businesses can also benefit from BI software, but a track record is needed to be analyzed.
The fact is that large companies have a wide range of information to be considered , and a dashboard that helps in the visualization and understanding of the collected data is essential.
Large companies should not turn their backs on systems that offer BI services.
Is BI system information secret?
Of course, decisions guided by data and context analysis are made by people in high-ranking management positions, usually executives, directors, managers, etc.
But the truth is that visualizing the information collected by the system can be of benefit to a more operational team, such as sales, for example.
Any help that results in increased deliveries and results is welcome, don't you think?
The metrics and KPIs used in Business Intelligence software vary depending on the objective.
If the object of analysis was an e-commerce, the metrics to be monitored may be quantities in stock, items ordered, visitors to the site, sales made, and differences in results within a given period.
If your goal is to monitor the performance of a marketing department, for example, you can monitor linkedin data the sales development of a product, customer satisfaction surveys, the sources of origin that bring customers to a store, site performance, consumer behavior on the site or blog, etc.
Just remember that each software offers different support and that it is the business owner's/entrepreneur's duty to define which metrics are most strategic and definitive for their business.
After all, who better to know your business and your company's goals than... yourself?
You know your business, so you need the right tools to leverage it.
The rule is not absolute: small businesses can also benefit from BI software, but a track record is needed to be analyzed.
The fact is that large companies have a wide range of information to be considered , and a dashboard that helps in the visualization and understanding of the collected data is essential.
Large companies should not turn their backs on systems that offer BI services.
Is BI system information secret?
Of course, decisions guided by data and context analysis are made by people in high-ranking management positions, usually executives, directors, managers, etc.
But the truth is that visualizing the information collected by the system can be of benefit to a more operational team, such as sales, for example.
Any help that results in increased deliveries and results is welcome, don't you think?