Email Marketing KPIs

[DonalCerry]

Click-kuburikidza nechiyero (CTR) inoyera kuti vangani vevanyoreri vako vakadzvanya pane chinongedzo mukati meemail yako.

Iyo yakakwirira CTRndiyo inoyera grail ye email kushambadzira. Kutevera iyi KPI kuchakubatsira kuona kana email yako yemukati isiri kungonakidza, asi inomanikidza zvakakwana kuti vanyoreri vadzvanye kune zvimwe. Avhareji yeCTRs inosiyana neindasitiri uye inototsamira pane yakazara chinangwa cheemail zano rako. Kana iyo yakakosha kukosha kwemukati ikaunzwa mukati meemail, asi iwe unopa yechipiri sarudzo dzekudzvanya kuti uwane zvimwe - usatarisira yakakwira CTR.

Zvakangodaro, kana iwe uchida kubudirira pakushambadzira email, kuteedzera CTR ndiyo inofanirwa.

Subscriber Count uye Kukura
Tinoda kutaura zvakawanda here?Subscriber Telemarketing Data countndiyo nhamba yevanhu vakanyoreswa kune yako email runyorwa. Kukura kwevanyoreri kunoteera kuti vangani vanyoreri vatsva vakajoinha yako email runyorwa munguva yakatarwa. Muchokwadi, aya metrics anokupa iwe nzwisiso yakawanda yemaitiro ako mapoinzi ekushandura ari kuita (mapeji ekumhara, pop-up mafomu, nezvimwewo), pane yako chaiyo email yemukati pachayo.

Kutevera iyi metric kwakakosha kuti uzive mukana wauinawo neemail seimwe yenzira dzako dzekushambadzira.

Open Rate
Open rateinoteera kuti vangani vanyoreri vakavhura email yako. Hapana zvimwe zvakawanda zvekutaura pano. Asi kana uchinetsekana nechiyero chako chakavhurika, tarisa pamitsetse yezvidzidzo zvako, kubva kukero, uye chinyorwa chekuongorora. Izvi ndizvo zvinoonekwa nemunyoreri mubhokisi reemail uye vese vanoshanda pamwechete kuti mumwe munhu anyatso kuvhura email yako.