What is SEM and how does it apply to marketing?
Posted: Sat Feb 22, 2025 5:55 am
Market research plays a key role in shaping companies’ sustainability strategies. With increasing consumer awareness of environmental issues, companies need to adapt their operations to market expectations, which requires a deep understanding of customer preferences and needs. Effective market research identifies trends and analyses the competition, which is key to developing an effective sustainability strategy.
The modern consumer not only expects high-quality products, but also sustainable ones. Companies that successfully implement sustainability strategies undertake activities that have a real impact on the jordan phone number data environment. For example, organizations can use the results of market research to create products with a less negative environmental impact and promote responsible production practices.
Through market research, companies can also better understand which Sustainable Development Goals (SDGs) are most important to their customers. It is noteworthy that 67% of Polish companies apply the principles of Sustainable Development in their daily operations, and 48% have transferred these principles to specific areas of business operations EY . This approach not only improves a brand's image, but also increases its competitiveness in the market.
The modern consumer not only expects high-quality products, but also sustainable ones. Companies that successfully implement sustainability strategies undertake activities that have a real impact on the jordan phone number data environment. For example, organizations can use the results of market research to create products with a less negative environmental impact and promote responsible production practices.
Through market research, companies can also better understand which Sustainable Development Goals (SDGs) are most important to their customers. It is noteworthy that 67% of Polish companies apply the principles of Sustainable Development in their daily operations, and 48% have transferred these principles to specific areas of business operations EY . This approach not only improves a brand's image, but also increases its competitiveness in the market.