Marketplaces have developed quite strict rules for images
Posted: Thu Jan 23, 2025 5:40 am
Restrictions on the presence of other goods and people, logos, inscriptions;
and others - see the requirements of the specific market.
At the same time, the restrictions leave enough freedom for the photographer and designer to present the product brightly, in a favorable light. Photos that cover the consumer's pain points and convey emotions from using the product convert well into purchases.
Tips for preparing images:
Take high-quality product photos so that the buyer malta telegram number database doesn’t think: “How can he sell a good product if he can’t take a good photo?” The main photo should be a masterpiece.
Take as many angles and close-ups as necessary to show all the advantages and size of the product. Show the packaging. 5-8 photos are normal, but it depends on the category.
Try to make unique photos. Sometimes life hacks can help: rotate the image by a couple of degrees, flip it horizontally, colorize it. If the catalog is large, photos from manufacturers' catalogs are acceptable, or rather, inevitable.
Place a colored background underneath your product to make it stand out from other vendors' white cards.
Make infographics. Focus on the product, but the pictures can also contain persuasive text, key features, diagrams, instructions. The modern approach is to create a coherent slideshow that shows the process of using the product, reveals the USP, removes objections, and at the end offers to go to the brand catalog on the market.
and others - see the requirements of the specific market.
At the same time, the restrictions leave enough freedom for the photographer and designer to present the product brightly, in a favorable light. Photos that cover the consumer's pain points and convey emotions from using the product convert well into purchases.
Tips for preparing images:
Take high-quality product photos so that the buyer malta telegram number database doesn’t think: “How can he sell a good product if he can’t take a good photo?” The main photo should be a masterpiece.
Take as many angles and close-ups as necessary to show all the advantages and size of the product. Show the packaging. 5-8 photos are normal, but it depends on the category.
Try to make unique photos. Sometimes life hacks can help: rotate the image by a couple of degrees, flip it horizontally, colorize it. If the catalog is large, photos from manufacturers' catalogs are acceptable, or rather, inevitable.
Place a colored background underneath your product to make it stand out from other vendors' white cards.
Make infographics. Focus on the product, but the pictures can also contain persuasive text, key features, diagrams, instructions. The modern approach is to create a coherent slideshow that shows the process of using the product, reveals the USP, removes objections, and at the end offers to go to the brand catalog on the market.