Keep the number of fonts used to a minimum

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Using too many fonts on your website will lead to a variety of problems. The layout may become unnecessarily complex, the structure will be harder for users to understand, and your website will look unprofessional and disorganized.

Try not to use more than three fonts in your web design. Often, two is enough. You can even work with just one. The most important thing is that if you use multiple fonts, they should work together harmoniously and not compete with each other.

Keep in mind the loading times of your website
A website with fast loading times will generate more interactions and have a lower bounce rate . There are many ways to optimize a website to reduce its loading times, and having a good selection of fonts is one of them.

The first thing you can do about this is to choose a few fonts for your web design. I already explained why it is a good idea to have no more than 3, and now you have a second reason.

The second thing is to choose only the styles you need . Fonts are often available as families with different variations: bold, italic, thin, etc. The more styles you use, the larger your font file will be. Add only the styles you're going to use to reduce loading time.

Finally, make sure you only download the languages ​​you plan to use . When downloading the font in question, select only the languages ​​that will be on your website.

Try to use standard (system) fonts
The purpose of good typography is to draw attention to the content, not the typeface itself. While it can be vp design officers email list tempting to choose strange, flashy fonts, remember that you don't want to distract users from reading what's on your website.

Unless it's for headings or other specific uses, consider using common fonts for your web design.

Choose a font that is scalable
Some fonts scale better than others. Fonts with lots of ornamentation or very thin lines can be difficult to read at small sizes, while fonts designed for small sizes won't look as good if you enlarge them too much.

To use your fonts with versatility and be confident that they will look good on any screen, choose a scalable font; that is, one that looks good at any size .

You should also make sure that you are using vector fonts. Since they are made up of vectors and rather than images, they can be scaled indefinitely without losing quality.