Adding links inside the email

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Reddi2
Posts: 239
Joined: Sat Dec 28, 2024 8:53 am

Adding links inside the email

Post by Reddi2 »

All that remains is to link the button to the thank you pages:

For the button with a negative rating, a link to the page with regret is placed. For example, your-site.ru/thanks-negative.html.
For the button with a positive rating, a link to the page with thanks is placed. For example, your-site.ru/thanks-positive.html.
If you don't want to create separate pages, you can place links to the same page, but use unique UTM tags as parameters.

Calculating results
To find out how subscribers voted, just go to the statistics of the site to which your survey links.

The number of page visitors will correspond to the number of those who voted positively (by clicking on the link vash-site.ru/thanks-positive.html) and negatively (by clicking on the link ).

Based on the data obtained, you can manually calculate senegal phone number data the final values ​​of the CSat or NPS index (depending on the type of survey).

Note that instead of the two links we used in the example above, you can use many more responses:

For 3, 5, 7, 10-point assessment systems, etc.
To link data with specific responses (like, dislike, need to improve product range, lower price, etc.).
To pass tests and issue promo codes (when you click on the “correct” link, a promo code will be shown along with the text of gratitude or an alternative bonus will be offered).
If you used a link to the same page but passed different response parameters with it, then the receiving site must have a script running that analyzes the structure of HTTP requests.

For example, in Yandex.Metrica there is a special report for this “By URL parameters” .

Matching users with responses
It is much more difficult to link a specific subscriber to the results of his voting.

To do this, you need to pass the email address or client ID, as well as the response result, in the link parameters.

The receiving page must have a script running that analyzes URL parameters and is able to enter them into a special database.
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