The audiovisual sector will have to take this new reality into account in 2021. A lot of content will most certainly remain online, but the demand for in-vivo and more immersive experiences should also grow in parallel. Brands will have to think about a way to digitally recreate the interaction and emotions felt during live sharing moments, such as for sporting events for example. Working on data is a priority here. On the other hand, this will have to be done while respecting the environment , which has become an imperative for all sectors of activity, and for the public.
The study advises finding a balance between digital and gambling data middle east real experiences . And even if you find the right formula, you still have to be able to stand out. Audiovisual companies will have to look for more innovative design and relay a certain form of sensory experience to better capture the audience. Accenture-Fjord encourages exploring the functionalities of the tools available to better take control of them and create your own identity. Brands should not be afraid to try things, and this risk-taking can even be part of their communication strategy.
Restoring meaning and rituals
Even with physical distancing, strong social rituals – birthdays, weddings, family meals – have managed to continue in 2020 by reinventing themselves in a more digital form. This remains an unprecedented upheaval in our lives, and the need to rediscover a certain spirituality, an awareness of what surrounds us has crossed society. This search for meaning has led the public to create new habits, new rituals .
The Power of Dashboards for Real-Time Metrics
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