Facebook Campaign Exclusions

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Do you run ads on Facebook? Do you regularly promote your products or services? Regardless of your budget, there is a setting that you should use. Check if you know it! Find out what exclusions are in Facebook campaigns and discover why you can't forget about it.

A few years ago, on the stage of “I Love Marketing”, one of the largest marketing conferences in this country, I gave a speech entitled Exclusion is the new targeting . And on a daily basis, I also strongly promote the fact that in Facebook campaign settings, it is not only the selection of the target group that is important, but also who we exclude from this group. Today you will learn why this is so important.