Example:
Let's assume that a person working in a specific industry, with specific skills, in a specific position sees your ad.
And since this ad doesn't try to push anything on her, but contains at least interesting content or a video, she clicks on this ad. And of course there will be more people like that. Because of this, the advertising costs won't be high at all, and they can be comparable to the average advertising costs on Facebook. This is usually how it looks in the case of campaigns that we implement in my Digitalk agency.
Then each of these people lands on your landing page, where they can read or watch the aforementioned content. And at the same time, by the very fact of visiting this page, they are read by all of your remarketing codes.
What's next?
You would think that all you would have to do is launch another campaign on Facebook or morocco rcs data LinkedIn targeting people from your website, right?
Unfortunately, this is not a good solution because then we will not be able to isolate these people precisely.
Our goal is a different maneuver:
In the Custom Audiences panel on Facebook, i.e. in remarketing, we must indicate that we are interested in people who visited a specific website .
And as you probably guessed at this point, this particular page is the aforementioned landing page. Then your remarketing group on Facebook will consist only of those people who were on this landing page.
What does this give us?
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sumaiyakhatun26
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