Ways to Retarget Qualified Telemarketing Leads

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Ideas for improvement: To improve the lifetime value of your subscribers, work on enhancing engagement with your email content. Make it more personalized and actionable, and provide more value to your audience with different exclusive offers and promos. Try boosting upsells by sending email campaigns offering related products. Return on investment (ROI)Return on investment is a popular KPI that measures the revenue generated from your email campaigns compared to the cost of running those campaigns. It unveils whether your email campaigns are profitable or not.

Formula: ROI = (revenue from email campaign – cost of email egypt whatsapp data campaign) / cost of email campaignTo calculate it, you need to subtract the money you spent to run the campaign from the revenue – this represents the money you earned from it, which will show you how much profit you made after covering your costs. Then dividing by the cost of the email campaign will reveal how much profit you made for every dollar spent. Note that to correctly calculate the cost of creating and sending your email campaign for that KPI, you need to again consider the email tools you use to do it, as well as internal writers, freelancers, agencies, and/or design costs.

Business insight: A positive ROI is a sign that your marketing efforts are working and generating more than you spend. According to research, the average ROI for email marketing is $36. Keep in mind that as with most of the other KPIs, the ROI also varies greatly depending on your industry. Ideas for improvement: You can improve your ROI by making your offers more appealing to your readers. For example, you could use personalization, and experiment with different content and the way it’s presented. You could also review how you segment your email lists and make changes in order to improve your targeted messaging.