The blog is a branding tool

[mahbubamim077]

The rest is hot air. 3) What should I care if a click costs me little but brings me nothing back? Would you be willing to pay €1,000 for a contact, if this would generate €10,000 for you? I think so. Ok, fine…but how do you MEASURE an offline campaign? For example, a pitchside sign at the stadium, a 6X3 poster on the street, a simple flyer, etc.? Unique tracking code. Here is my answer. Your name is pincopallo and you sell bicycles. You have your own nice website that will be www.pincopallobici.com. You take it and put it everywhere.


On all your advertising communications. How do you know where self employed data a specific contact came from? Yes, you can ask them, right. But it is certainly not the best way nor the most professional and profitable. I will explain how to do it. You create a series of landing pages, to be used depending on the media on which you will have declined the message. And you upload each one to a dedicated (unique) address. Example: Stadium —> pincopallojuve.com 6X3 —> pincopallostreet.com Flyer —> pincopallopaper.com And so on for each single media used. In this way you will be able to trace the source of the contact, understand which medium works and which does not work, and put the good ones into operation, excluding the less profitable ones.


There are many methods to have uniqueness and certainty of inbound source. In my opinion one of the most effective is the TOLL-FREE NUMBER. Today it is possible to purchase a Toll-Free Number in a simple way and without the investments that were necessary until a few years ago.