In addition to these elements, it is possible to include other interesting

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The budget available to execute the project needs to be clear. This information allows the agency to plan a strategy that is appropriate to the client's economic reality. Ideally, the strategy should be adjusted to the client's budget without losing the quality of the service.

Term
The start and end dates of marketing actions , as well as the intermediate dates, must be set in order to organize the activities. This element is very important for both the client and the agency.

Target audience
Defining the target audience is essential for the campaign to be carried out correctly. For this reason, it is essential to know the age, social class, gender and other relevant information of the target consumers.

Competence
Knowing who the company is competing with for its market share is necessary to generate a special strategy egypt mobile database for the situation. This needs to take into account the positive and negative characteristics of the competition and how to make the client stand out from its peers in the market.

contributions to the strategy. But it is good to remember to be restrained and only include information that is important for the work.

There are even more comprehensive briefings that include information such as.