If you are a local business looking to rank for geographically targeted search terms in SERPs or the local pack, you cannot ignore the importance of citations.
But one of the keys to successful quotes is consistency. Inconsistent quotes arouse suspicion.
You should take the time to make sure that all of your NAP references match.
You can use our Listing Management tool to check your listings, find new opportunities, remove duplicates, and manage reviews.
Semrush Listing Management
There is no denying that we live in a world where self employed data social media is a big part of our lives. 93% of regular Internet users connect to social media .
Social media plays an important role in the web and in finding answers to our questions. Think of it this way: social media platforms are a kind of search engine (or answer engine).
However, you should know that social shares are not a direct ranking factor. Treat social media platforms like search engines and discovery platforms.
Your social media presence can connect you with potential customers who are looking for answers to their questions or want to find the right brands in the areas that interest them.
Social media is also often used as a customer service platform.
A customer wants to engage with your brand to ask a question or request? Most of your customers will turn to social media first.