This allows you to get an idea of ​​what your audience is interested in.

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The category section shows the topics that visitors like. For example: entertainment, arts, sports, etc.

The section called segments will help you analyze where the users who are most prepared to buy are located.

Finally, the section called other categories gives you a more specific view of your users, giving you a better idea of ​​what they like. For example: East Asian cuisine.

What did you think? Great, right?

Once you have discovered who your audience is and what they want, you need to target them and get them to come to your website. Driving this initial traffic takes a bit of effort at first, but once you do, the work is not quite done. You have to persuade them day after day to keep them and not forget you.

To do all this, you need a solid value proposition . That is, you need to provide benefits to engineering directors email list your readers, making it clear to them why they should stick around.

The most important thing in all of this is that your site should have a personal approach towards your audience. People should remember you for your value. If you take the time to provide individual help, as much as possible, your readers will see you as an authority and trust you completely.

Create something amazing for your client: Optimize your website for mobile devices!

This is quite a job, creating a mobile version of your site is not the same as creating a device-optimized version. I'll give you some high-level tips, so keep them in mind, they're very useful.

“Design for the fat finger” as Moz puts it. It’s always annoying when a mobile website is too small, because whether you want it or not, you end up clicking in the wrong place. We know that mobile devices are getting bigger, however, it’s best to consider size when optimizing your site.
Don't use pop-ups . Try other ways to capture mobile email, this way you can avoid penalties from Google and provide a more pleasant visit for your user. For example, SumoMe uses click triggers to capture email, try this. It's much easier and safer.
Put your website through its paces . You can use many tools to do this. I recommend Varvy's mobile SEO tool.
Search engine optimization helps sites grow in the same way that water helps plants grow. It is a need that you must meet and pay attention to from the beginning, otherwise your site can die, just like plants die when they are not watered consistently!

You don't need a huge website to get some of the best benefits of search engine optimization, start with what you have and slowly work your way up.