You wake up grab your coffee, and fire up Google to

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Stats showing the campaign has led to 2281.44% difference in share of voice. Page Authority Another critical metric is Moz Page Authority, which is often another early indicator of imminent success. We sometimes see Page Authority increase even before we see improvement to rankings and share of voice. Average Page Authority over time with a control. And again, tracking against a control group helps to underscore the value of our work. 9.5 Ways Google Rewrites Your Title Tags Search Engines | On-page SEO | Algorithm Updates You’ve spent months crafting the “perfect” brand message, focus-grouping it to core demographics and psychographics, and lovingly/hatingly crafting hundreds of page titles.


admire your handiwork, portugal gambling data only to see this: For reference, here’s the original <title> tag: You may be feeling confused and more than a little frustrated after Google’s recent title rewrite update, but why is Google rewriting title,s and what can we learn from it? I explored over 50,000 <title> tags to find out. Title rewrites by the numbers All of the data was collected from the MozCast 10,000-keyword tracking set on August 25, 2021, and compared to original title tags collected using Screaming Frog (we only attempted one collection, since these were third-party sites).


Here’s a brief rundown: 85,340 page-one results 71,603 unique URLs 57,832 <title> tags 33,733 rewrites You might be doing the math right now, realizing that 58% of the <title> tags we tracked were rewritten, and rushing to Twitter to express your outrage. Please don’t — at least not yet. First, there are bound to be quirks, like cached <title> tags that don’t match the current site, sites that blocked or modified our requests, cloaking, etc. I suspect those cases are relatively rare, but we can’t discount them.