Billion emails sent per day

[subornaakter20]

letters per day

Image via Statista

The number of emails sent every day has been steadily increasing since 2017. We currently estimate the number of emails sent and received at 361.6 billion worldwide. This number is expected to grow to nearly 400 billion by 2026.

Obviously, the competition is tough out furniture manufacturers in usa email list there. Be sure to make your email marketing campaign stand out, whether through effective email copywriting or valuable content.

13. Email marketing has a higher click-through rate than social media
When it comes to digital advertising, email marketing has become an effective channel. The average click-through rate for an email newsletter is 2.3% . Meanwhile, a social media platform like Facebook has a click-through rate of 1.51% .

This simply means that you have a better chance of converting your audience with promotional offers if you reach out to them via email rather than if you post on social media.

14. 47% of Recipients Will Open Their Emails Based on the Subject Line Alone
The value of your email subject lines cannot be underestimated. They determine whether your recipients will open your emails or ignore them. Write catchy subject lines to grab their attention instantly.

15. About 55% of emails are opened and read on mobile devices
If you're not optimizing your emails for mobile, you're likely losing customers. Mobile devices like smartphones and tablets have made it incredibly easy for users to check their inboxes while on the go.

This trend is likely to continue over time. 67% of Gen Zers say they primarily use email on their smartphones.

Emails on mobile devices

Image courtesy of Bluecore

16. 69% of users unsubscribe from emails because they receive too many emails
According to a recent study by Constant Contact, about 7 out of 10 subscribers will unsubscribe from email lists if they receive too many emails.

It's important to keep these statistics in mind when sending marketing emails. While you may increase the frequency of your emails in hopes of increasing sales, you may instead be hurting your results.

FAQ
Q1: What is email marketing?

Simply put, email marketing is a digital marketing strategy that involves sending emails to a target audience. These emails are sent to promote products or services, build relationships, and drive sales.

Email marketing covers different types of emails, each serving different purposes. These include: