YouTube advertising costs

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When it comes to placing an ad, you might think that it will cost a lot of money, but YouTube ads allow you to place ads at a low price.



In order to realize low-cost advertising according to budget, we make it possible to place advertisements by taking full advantage of YouTube's digital features .



However, even though the price is low, there are still concerns, so many companies start with a trial fee of 1,000 yen, and if they feel that they have achieved results, they then increase their advertising budget.



On YouTube, you set the amount you want to spend on advertising up front, so you will never pay more than the amount you set.

YouTube has a policy that charges are only incurred "when honduras telegram data a user voluntarily watches an ad," to prevent users from incurring large fees due to unnecessary ad displays.

So you don't have to worry about unnecessary ads being displayed and incurring large fees.

There are four main methods for paying for YouTube ads :

Impression-based payment method
Pay-per-click
Other payment methods
Let's take a look at each payment method one by one.

Impression-based payment method
With impression-based payment, you are charged when a user watches an ad video for a certain amount of time .



This is a good option if you want to limit how much you pay based on the number of impressions your ad is viewable by users, rather than the number of times they click on your ad .



For example, non-skippable streaming ads and bumper ads charge you every time a video ad is played.

The advantage of the impression-based payment method is that it ensures that your video reaches the eyes of users who are watching the video.

Pay-per-click
With pay-per-click, you pay when a user clicks on your ad , regardless of how many times the ad appears.



This can happen every time someone clicks through a link to your site, when they are successfully redirected to a landing page, or when they play a video without sound .



Among YouTube ads, it applies to TrueView video discovery ads, outstream ads, and some in-stream ads.



No matter how many times an ad is viewed on the medium where it is delivered, no charges are incurred unless it is clicked, so you can spend advertising funds only on users who are interested and click through to the link provided in the ad.