Increase direct revenue: Focus on Google Ads (Search), Remarketing, or high converting channels. Collect customer information: Email Marketing or Lead Generation advertising on Facebook will be the optimal choice. A common mistake is to set goals that are too vague.
For example, “Increase revenue” is not a specific goal. Instead, define: “Increase revenue by 20% within 3 months.” 2. Analyze target customers with data Advertising is only effective when it reaches the right audience. Use tools like: Google Analytics: To analyze website behavior.
Facebook Audience Insights: Learn about russia telegram data customer habits and interests. CRM (Customer Relationship Management): Identify potential customers from historical data. For example, if your customers are women aged 25-35 who love fashion, your budget should focus on Instagram or TikTok, rather than LinkedIn.
3. Prioritize effective channels Not all advertising channels are created equal. Consider: Google Ads: Suitable for products/services with high demand, customers actively search. Facebook & Instagram Ads: Suitable for campaigns targeting customers based on interests and behaviors.