When gathering information, be sure to include e-mailing or telephone
conversations. Monitor customer communication, record observations
you learn, or thoroughly instruct employees who perform this activity.
You will certainly come across valuable information that you can use further. Blogs and social media also offer interesting potential
. People are used to
communicating openly on them.
If you decide to get ideas and information, you need to proceed
in a targeted manner. Do you want to have information about the purchasing process? Use the form of a questionnaire after
the order has been sent. The basis for linkedin database success (obtaining a completed questionnaire) is
simplicity, speed of completion, credibility and fun or reward. Completing
the questionnaire must be quick so that the customer does not have to think about what you want from him.
It should be meaningful , for example as an improvement in customer service. And if
you motivate the customer to complete the questionnaire with a gift or reward,
the chances that he will react in some way will certainly increase. The final output will be a completed questionnaire,
which you can further use to optimize the purchasing process.
Using
these simple techniques, you can get a lot of interesting customer
feedback that will help you further develop your website or e-shop.
Plus, you'll save money on marketing.