8 Best Ecommerce Analytics Tools for Marketers
Posted: Sun Jan 05, 2025 6:03 am
Business is moving online and today everything from groceries to food, online coaching, software , etc. can be sold online. As e-commerce grows, the competition is also increasing manifold as businesses move away from traditional brick and mortar stores. There are 26 million e-commerce sites worldwide . And e-commerce retail sales are expected to reach $7.5 trillion by 2025, according to Statista . These data are indicative of the competition in the e-commerce space and in such a competitive environment.
businesses need advanced e-commerce gambling data japan data and analytics tools to survive. Most e-commerce stores fail to survive the competition due to the lack of a proper strategy as they miss out on analyzing data on customer behavior on the site, top selling products, engagement and conversion rates , etc. Business owners must analyze their online store data and trends to make informed decisions to survive in the fierce competition. In this article, I have covered the important KPIs that need to be measured for online stores and the best tools to track eCommerce KPIs. Let’s first understand what eCommerce analytics is.
businesses need advanced e-commerce gambling data japan data and analytics tools to survive. Most e-commerce stores fail to survive the competition due to the lack of a proper strategy as they miss out on analyzing data on customer behavior on the site, top selling products, engagement and conversion rates , etc. Business owners must analyze their online store data and trends to make informed decisions to survive in the fierce competition. In this article, I have covered the important KPIs that need to be measured for online stores and the best tools to track eCommerce KPIs. Let’s first understand what eCommerce analytics is.